Management Team
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Randy Ray - Founder & CEO (LyfeSystems, Inc.)Randy Ray founded and has been CEO of Aequus Corporation, a leading state and national political lobbying firm, for more than 30 years. In that capacity he has represented a wide range of clients, including health care, medical, food service, retail and manufacturing business and trade associations and individual corporate clients. His work for these entities provided him with first-hand knowledge of the increasing problems they have faced in providing healthcare coverage for employees in an affordable and flexible manner and the frustrations of their employees in having benefits that were too inflexible over which they had no control. He also has long term insurance experience and has spent the last 15 years studying and working on the issues and problems associated with our U.S. healthcare finance system. |
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Lee Brillhart - CEO (LyfeBank); COO & Chief Counsel (LyfeSystems)Lee Brillhart has more than 20 years experience leading high technology growth firms. He has served as President, 16 Mile Solutions (enterprise software); CEO, Survival, Inc. - an Inc. 500 Company - (defense & consumer technology); Chairman: Benefits Interactive (employee benefits software); Founding Advisor: Flexcar (carsharing); and has additional government relations and communications experience as U.S. Senate Counsel and Deputy Press Secretary for a U.S. Presidential campaign. Lee has been awarded six patents and has received two Industrial Designers Association of America Silver Awards. He has a BA in Politics, Philosophy & Economics from Pomona College and a JD, with honors, from the University of Washington School of Law. |
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Leslie Parker - Chief Marketing OfficerLeslie has more than 20 years of experience in the Advertising and Television industries, where she focused on visual media management, marketing, and strategy. Her experience includes public programming, corporate campaigns, and advertising programs for regional and national companies including Intel, Hewlett-Packard, Jeld-Wen Doors and Windows, and Adobe. She also has early career experience in the insurance industry. |
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Joel Edwards - Vice President of SalesJoel is a 25 year sales executive with a strong record of accomplishment in sales management and B2B sales, consistently exceeding sales objectives for $20M-$150M companies in sales performance, professional services, manufacturing and most recently healthcare benefits and insurance. His expertise lies in establishing direct and channel consultative sales process strategies marketing to small, medium and Fortune 500 companies. Joel graduated from Eastern Illinois University with a BBA, majoring in Finance. He achieved All American swimming status and was the third person in history to officially swim the 24 mile length of Lake Washington raising donations for the ARC of King County. |





